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01 / ABOUT

WE'VE BEEN AROUND THE BLOCK.

Between us, we've spent 50+ years in cybersecurity, across security operations, incident response, product, marketing, leadership, transformation, and growth.

We've worked inside companies at very different stages. We've built things, fixed things, launched things, survived things, and occasionally wondered why anyone thought that particular plan was a good idea.

Along the way, we've learned a few things about what makes technology companies work, where they get stuck, and what tends to happen when the people solving the problem aren't close enough to the reality.

Cyber Increment exists to put that experience to work.

02 / WHY CYBER INCREMENT

SECURITY AND GROWTH SHOULD TALK TO EACH OTHER.

CYBERSECURITY

Security shapes what a technology company can credibly promise.

MARKETING + GTM

Marketing shapes how that promise reaches the market.

When those worlds understand each other, good things happen.

Cyber Increment brings them together through two complementary practices: Cybersecurity and Marketing + GTM.

03 / THE COMBINATION

TWO DISCIPLINES. ONE CONVERSATION.

David McKenzie

David McKenzie

CYBERSECURITY LEADERSHIP

Dave brings the security side: leadership, operations, transformation, incident response, CNI, managed security, and the experience of making security work when the stakes are high.

MEET DAVE

  • LISTEN / The Virtual CISO Moment /

    S7E51 - A Conversation with Dave McKenzie

    A long-form conversation about Dave's career journey, security operations leadership, consultancy, curiosity, adaptability, and the combination of technical expertise and communication skills.

    WATCH VIDEO (OPENS ON AN EXTERNAL SITE)
  • WATCH / Cyber Increment

    You Scored 46: When SOC Metrics Stop Meaning Anything

    A look at what happens when SOC metrics become the target rather than the measure, and why a precise security score doesn’t necessarily tell you whether anything is getting better.

    WATCH VIDEO

LEADERSHIP / OPERATIONS / TRANSFORMATION / RESPONSE

Samantha Swift

Samantha Swift

CYBERSECURITY MARKETING + GTM

Sam brings the market side: product, positioning, GTM, customer insight, international expansion, and the experience of turning technical substance into something the market can understand and value.

MEET SAM

  • LISTEN / Human Factor Security with Jenny Radcliffe /

    Human Factor Security - Episode 176 - Sam Humphries

    A long-form conversation with Jenny Radcliffe offering a broader introduction to Samantha, her career, experience, and perspective.

    WATCH VIDEO (OPENS ON AN EXTERNAL SITE)
  • LISTEN / The Actionable Futurist Podcast /

    Cybersecurity Expert Samantha Humphries from Exabeam

    A broad cybersecurity conversation covering password security, privacy screens, the future of cybersecurity, diversity and inclusion, and the cybersecurity skills gap.

    WATCH VIDEO (OPENS ON AN EXTERNAL SITE)

PRODUCT / POSITIONING / GTM / EXPANSION

Security and growth don't have to operate in separate rooms.

04 / THE POINT

THE XP DIDN'T COME FROM CHEAT CODES.

50+ years gives you a lot of stories. More importantly, it gives you pattern recognition.

We've seen strategies succeed and fail, watched markets shift, dealt with incidents when the theory met reality, built products, led teams, entered new markets, and learned where the expensive mistakes tend to hide.

And we're still learning.

New technology, new threats, new markets, new ways of working. Every challenge adds something to the XP.

WE'VE EARNED THE XP. NOW YOU GET TO USE IT.

05 / THE NEXT MOVE

STILL CURIOUS.

We've spent decades learning how things work. We're still interested in finding out how they could work better.

New technology, new markets, new problems, new ideas. Every one adds to the XP.

Cyber Increment brings the experience to know what matters, and the curiosity to keep looking.